Short Paragraphs & Sentences

Short Paragraphs help people read, skim & enjoy articles.

I know you learned in school that paragraphs were 5-8 sentences long, but not here! We like writing our blog posts with very short paragraphs. Like 1-3 sentences max.

Online people have extremely short attention spans & want to get answers to their questions F-A-S-T. 

Short sentences & paragraphs help accomplish this, and when it comes to writing blogs they are much more effective and easier to read/skim. 

Keep your sentences & paragraphs short whenever possible. Just like you are reading here. 

It’s much easier to read & enjoy short sentences and paragraphs than huge blocks of text. People will stay on page longer (a good SEO user signal). And oddly enough, the shorter your sentences and paragraphs – the more people will end up consuming.  

Short paragraphs are much easier to read than giant blocks of text, right?

Right.

^ even single word sentences/paragraphs like this one are acceptable!

What NOT to do

Doesn’t that article look absolutely miserable to have to read?

Correct

See how much nicer that is? 

Larger text sizes & smaller paragraphs – really makes things much easier to read & skim.